01 / Concept
A quiet scent for the self you have not named.
UNDER x PERFUME keeps the ritual simple: one object, one pause, one invisible signature.
它不是为了被解释,而是为了在靠近时被记住。干净、克制、带一点手写的温度。
UNDER x PERFUME keeps the ritual simple: one object, one pause, one invisible signature. It isn't made to be explained, but to be remembered the moment someone leans close — clean, restrained, with a touch of handwritten warmth.
02 / Ritual
Scent doesn't stop at the air.
UNDER x PERFUME is a fragrance house with a tasting room at its heart. The note you fall for in a bottle, we rebuild in a glass — through molecular gastronomy, the scent you breathe becomes something you can taste: a coffee, a cocktail, or a drink with no name yet.
One identity, met twice — once by the nose, once on the tongue. Not just a smell you like, not just a cup you finish, but a single sensation you've never had before, tuned to lift the way you feel.
UNDER x PERFUME 是一家以调饮体验馆为核心的香水公司。你在瓶中爱上的那缕气味,我们会在杯中重新构建它——借由分子料理,闻到的味道被转译成可以喝下的饮品:一杯咖啡、一杯鸡尾酒,或是一种尚未被命名的东西。
同一种气息,被两次遇见:一次用鼻,一次用舌。这不只是一股你喜欢的味道,也不只是一杯喝完的咖啡,而是一种前所未有的感官体验——为提升你的情绪而调。
UNDER x PERFUME is a fragrance house with a tasting room at its heart. The note you fall for in a bottle, we rebuild in a glass — through molecular gastronomy, the scent you breathe becomes something you can taste: a coffee, a cocktail, or a drink with no name yet.
One identity, met twice — once by the nose, once on the tongue. Not just a smell you like, not just a cup you finish, but a single sensation you've never had before, tuned to lift the way you feel.
03 / Object
Small bottle, deep impression.
A collectible perfume object wrapped in monochrome packaging, made to sit quietly on a shelf and stay clearly in memory.
白色罐身与银色金属边缘,构成品牌最直接的视觉语言。
A collectible perfume object wrapped in monochrome packaging, made to sit quietly on a shelf and stay clearly in memory. A white canister edged in silver — the brand's most direct visual language.
04 / Collection
众生相 · 祖辈
Portraits of Us — The Forebears
Portraits of Us — The Forebears
外公外婆对幺儿的偏爱,是每个重庆人心底都藏着的故事。这一季「众生相 · 祖辈」, 我们把那缕绕过童年的檀香、外婆串在胸前的香气,连同今年新开的柚子花,一同封进瓶中—— 让记忆里的味道,重新被闻见。
A grandparent's tender doting on the littlest child is a story tucked quietly into every Chongqing heart. This season — «Portraits · The Forebears» — we bottle the sandalwood that drifted through childhood, the blossoms Grandma once strung over her chest, and this year's first pomelo flowers, so the scents held in memory can be breathed once more.
05 / Details
Metal, skin, paper, air.
06 / Drinks
Scent, poured into a cup.
每一杯,都是一支香水在舌尖的另一种说法。
Each cup is one more way to say a perfume — this time on the tip of your tongue.






07 / Lineup
Twelve scents, twelve names.
MULAN
TUNTUNTUTU
CEDAR
Mr.
GRANDPA
GRANDMA
JASMINE
YAO ER
A JIONG
No.633
DENG DENG
MIAO MIAO
08 / Market
Out where people are.
带着香味走进集市,与喜欢它的人面对面相遇。
We carry the scent into the market — meeting, face to face, the people who come to love it.
09 / Store
Step inside the scent.
香水与调饮在同一间屋子里相遇——欢迎来店里坐坐,先闻,再喝。
Perfume and tasting share one room — come sit a while: first you smell, then you sip.
10 / Identity
Find youR X.
The line is deliberate. The smile is imperfect. The scent is yours.
给全世界客户的邀请:在香之下,找寻自我,
用香味述己
The line is deliberate. The smile is imperfect. The scent is yours.
An invitation to everyone, everywhere: under the fragrance, find yourself — and let the scent speak you.